Search Engine Optimisation Advanced

Search Engine Optimisation 2: Advanced Application, is a 6-week fully supported online course, designed to make you an expert in the vital world of Search Engine Marketing.

This SEO training offers a deeper exploration into the complex world of SEO and builds on the comprehensive principles laid out in Search Engine Optimisation 1 . This next step in SEO marketing is designed to give you the competitive edge and in-depth knowledge only the experts know.

By the end of the course you will have built upon your understanding of search engines, and have advanced skills spanning auditing, keyword research, content optimisation, link building and reporting. The course is highly practical, so that you can immediately apply your learnings as well as explain the theory underlying them.


Course Outline

The course is broken up into 6 modules over 6 weeks, including a research project, as follows:

Module 1: Understanding Search Engines
Module 2: Advanced Auditing
Module 3: Advanced Keyword Research
Module 4: Advanced Content Optimisation
Module 5: Advanced Link Building
Module 6: Advanced Reporting

Why should I take this course?

This SEO training course is aimed at those with already-existing knowledge and experience in the world of spiders, indexing and link juice. It is perfect for those seeking to advance their career in search engine marketing, or for digital managers and webmasters seeking a robust, holistic understanding of advanced SEO strategies and techniques.

While undertaking Search Engine Optimisation 1 is recommended, it is not a prerequisite to joining this advanced course.

What our students say

“I enjoyed this course so much that I feel I could possibly go into this as a next step in my career. I find SEO so fascinating.” – Carin Booyens

“I feel that the course has brought my attention to advanced SEO theory, concepts and techniques. I feel confident that I can apply what I have learnt and become more competitive in the online market space with a solid understanding of SEO.” – Nicholas Ridley

“I can implement what I have learnt with the websites I currently manage, and experiment to see what works, and which tactics to focus on for each.” – Nkosi Sthembiso

This course is part of these learning path discount packages:

Register now Download Info Pack
  • Course Length6 weeks
  • Start Date15 Aug 2016
  • Registration Deadline12 Aug 2016
  • PriceR7,250.00