User Experience Design: Best-Practice and Application, is a fully supported, 6- week online training course designed to make you an expert in the developing world of user experience (UX) design.
UX is one of the most important considerations for digital marketing these days, touching everything from web and mobile design to SEO, social media and eCommerce. UX is a broad field which entails improving all aspects of a person’s experience with a digital asset such as a website or application, and includes the interface, graphics, industrial design, and, importantly, physical interaction.
This course will teach you how to build a website interface in order to make your digital channels easy, intuitive and fun to use. The better the user experience, the more likely a customer is to react positively towards your company and its services. You’ll learn how to understand and integrate UX into everything you do online – from crafting user-friendly websites to increasing your conversions through testing.