Jun
26
Mon
Social Media: Application and Best Practice
Jun 26 – Aug 28 all-day

In partnership with the USB Executive Development Ltd of the University of Stellenbosch Business School, the Red & Yellow School presents a distance-based, 8-week Social Media course.

Jul
10
Mon
Web Analytics: Foundations and Applications
Jul 10 – Aug 28 all-day

This course will help you understand web analytics, which falls into the broader strategy behind digital marketing. Analytics training is important, as marketers need to understand how to use the insight from data to better understand the behaviour of online users.

Jul
17
Mon
Selling Digital Media for Campaign Success
Jul 17 – Sep 18 all-day

Selling Digital Media for campaign success will provide digital media sales team with the tools and techniques they need to effectively sell digital media advertising strategies to clients. Produced by digital media expert, Nikki Cockroft, this 9-week course covers all aspects of online advertising – from social media to search and display to programmatic advertising.

Jul
24
Mon
Digital Marketing Course
Jul 24 – Oct 16 all-day

In partnership with the USB Executive Development Ltd of the University of Stellenbosch Business School, the Red & Yellow School presents a distance-based, 10-week Digital Marketing course. The November run of the course includes a two week break over the festive season, meaning that the course ends at the end of January 2017.

Sep
18
Mon
Marketing Strategy Course
Sep 18 – Oct 30 all-day

A 5 week course covers the development of a long term marketing strategy, and the foundations you need for translating this strategy into communications planning across all digital channels.We’ll also show you how to do that offline.