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Course Curriculum

• Graphic Design
• Art Direction
• Digital Design
• Illustration
• Photography

The important bits

Key Info

  • Course Duration: 3 Years
  • Accreditation: Council on Higher Education (CHE)
  • Access: On Campus
  • Start Date: 16 February 2026
  • Cost: Enquire for Price
  • A valid National Senior Certificate with degree endorsement / a Bachelor’s pass as gazetted for admission to Higher Education as certified by Umalusi.
  • Alternatively, a Higher Certificate or an Advanced Certificate or Diploma in a cognate field may satisfy the minimum admission requirements.

Develop key strategic and practical skills

Three years of Marketing Communication and Visual Studies provide the logic (strategic and critical-thinking) component of the programme. We’ll test your abilities via recognised academic assessments of research, referencing, essay writing, presentations, and formal examinations. This ensures that you’re a strategic and critical thinking force to be reckoned with, and gives you a solid academic backing that will grant you access to Honours-level programmes upon completion of the course.

Next generation creativity

Learn the most cutting-edge creative theory and practical skills that will form the foundation of your career.

Learn from top talent

The BA degree is built and taught by industry pros who know what the job market is looking for.

Build your career

Get your headstart with modules designed to expose you to every creative field before you specialise.

Get Recognised

Be recognised with an industry centric Red & Yellow BA degree, giving you a blend of theoretical knowledge and hands-on skills.

Red & Yellow programmes are made to future-proof your career

Our courses are designed to accelerate opportunities and give a boost to your CV. Top businesses across industries recognise Red & Yellow graduates as having the practical skills and the theoretical background to hit the ground running with confidence and creative flair.

Benefits

Earn an internationally recognised degree

Our programmes are both current and relevant to the South African context.

  • Teaching from working professionals, plus one-on-one feedback throughout the year
  • Course material that stays current, updated as the industry moves
  • Full access to our Cape Town campus, its facilities and student events
  • A place in the Honoris United Universities network, across Africa and beyond

Career Options

  • Creative Director
  • Art Director
  • Product Designer
  • Editorial Designer
  • Digital Designer

Meet your team:

This programme was created by, and benefits from, our full-time lecturers’ years of experience in the field – both in lecturing and in industry. They know how to nurture talent and bring out the best in students, resulting in many award-wins over the years.

Carmen Schaefer

Carmen Schaefer

Head of Academics

  • 20 years in education

  • Academic Team leader at Red & Yellow

  • Authors the annual employability report

Stephanie Simpson

Stephanie Simpson

BA Team Lead

  • Honours in illustration

  • Promotes creative learning

  • Encourages daily drawing habit

Brands we work with

ABSA
PRIMEDIA
MTN
Company 4
TFG

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