Red & Yellow
Check out your
Course Curriculum
Read the bigger picture: set direction, size up competitors and the economy, and make smart strategic decisions that give an organisation a real edge — practised through real business case studies.
The important bits
Key Info
- Course Duration: 1 Year
- Accreditation: Council on Higher Education (CHE)
- NQF Level: 8
- Access: On Campus
- Start Date: 15 February 2027
- Cost: Enquire for Price
This qualification is perfect for:
- Marketing professionals and graduates who want to strengthen their digital, strategic and commercial expertise to stay ahead in a rapidly evolving industry.
- Experienced marketing and business professionals ready to accelerate their careers, expand their expertise, or prepare for leadership opportunities.
- Anyone wanting to specialise in data-driven marketing, AI-enhanced advertising, programmatic advertising, automation and consumer insights.
Applicants ordinarily require a relevant NQF Level 7 qualification. Recognition of Prior Learning may be available to experienced practitioners who meet the required criteria.
Think strategically
Learn to analyse complex business environments, evaluate opportunities and make strategic decisions with confidence.
Learn through change
Develop the leadership skills to inspire teams, navigate uncertainty and drive meaningful organisational change.
Solve business challenges creatively
Apply design thinking to tackle real-world business problems, generate innovative ideas and create practical solutions.
Build commercial confidence
Strengthen your understanding of finance, economics and management to make informed decisions that deliver business impact.
Red & Yellow courses are made to future-proof your career
Our programmes are designed to accelerate opportunities and give a boost to your CV. Top businesses across industries recognise Red & Yellow graduates as having the practical skills and the theoretical background to hit the ground running with confidence and creative flair.
Career options:
- Senior Manager: Strategic Support
- Head of Corporate Strategy
- Commercial Manager
- Business Development Consultant
- Management Consultant
- General Manager
- Human Capital Development Manager
- Human Resource (HR) Business Partner
Included in your course:
- Earn an internationally recognised Postgraduate Diploma in Management
- Teaching from working professionals, plus one-on-one feedback throughout the year
- Course material that stays current, updated as the industry moves
- Full access to our Cape Town campus, its facilities and student events
- A place in the Honoris United Universities network, across Africa and beyond
Benefits:
Our programmes are both current and relevant to the South African context.
Applicable, practical assignments:
- So that you can apply what you’re learning to your everyday work life, and your specific business challenges.
Discussion Forums and Chat sessions:
- Helping you develop your professional network.
- Hosted by your coach, lecturer, or subject specialist.
- Ideal opportunities to discuss the content and get answers to all your questions.
Personalised feedback:
- Tailored to your individual strengths, and opportunities for personal improvement.
A dedicated team:
- Acting as your “virtual” support crew whose only focus is to help get you over the finish line.
What you'll learn:
By the end of this programme, you'll be able to:
Think and act strategically — reading how strategy and economic forces shape the decisions a business makes.
Make confident, ethical financial decisions and interpret an organisation’s financial health.
Lead with creativity and resilience in a fast-changing, AI-shaped world of work.
Attract, develop and retain talented people, and help shape a healthy organisational culture.
Solve complex, real-world problems creatively using design thinking.
Conduct credible business research and turn evidence into clear recommendations.
Apply it all in a real workplace, through a specialisation you choose — marketing, innovation, or branding.
Meet your team:
This degree was created by, and benefits from, our lecturers’ years of experience in the field – both in teaching and in industry. They know how to nurture talent and bring out the best in students.
Melissa Opperman
Manager for the School of Lifelong Learning
- Melissa Opperman blends strategic insight with a deep passion for education, ensuring every learner reaches their full potential.
- With expertise in SETA, QCTO, and online learning, she drives innovative and accessible education solutions.
- Committed to lifelong learning, she empowers individuals to grow in both their personal and professional journeys.
Brands we work with
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