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Blog2019-08-20

Alumni Feature Jonathan Bain founding partner Bain & Bunkell

Jonathan Bain reflects on his Red and Yellow experience in this 2019 alumni interview about creative thinking, honest feedback and collaboration.

 

This week our featured alumnus is Jonathan Bain, who since graduating from our Certificate in Graphic Design and Art Direction in 1994, has gone on to co-found Bain & Bunkell, an Advertising/Marketing Agency.
Find out more on what Jonathan’s experience at Red & Yellow was like

Q: How has Red & Yellow contributed to shaping your career success?
A: I learned how to really think at Red & Yellow. It was a challenging – occasionally unforgiving – environment. We worked with industry professionals, who ran the studio like an advertising agency. Reviews were frank, great work was lauded, ‘concept was king’. I try to maintain a comparable level of honesty in my own company. It sharpens the creative process, and makes for more rewarding work.

Q: What is the one thing that stands out from your time with us?
A: I came to understand that prima donnas could only succeed up to a point. To achieve success, you need to be consistently useful.

Q: What do you believe is critical for career success in the 21st Century?
A: Being as un-jellyfish-like as possible. In other words, develop a backbone, give your opinion with respect, and try to work hard towards the common good.