Three new programmes for life-long learners

Whether you’ve just matriculated and are still unsure of your career path or are looking for continuing education development (CED), three new part-time offerings from Red & Yellow Creative School of Business may be the education opportunities you never knew you needed!

Launching on 6 June 2022, Red & Yellow will now offer three of their most popular Advanced Diplomas as part-time offerings over two years. Each course is set at NQF level 7 and aimed at providing students with new tools to get their foot in the door or upskill themselves for an ever-changing work environment.

“By offering these programmes on a part-time basis, we are hoping to provide those in highly demanding jobs or who are time-poor with an opportunity to grow their knowledge or learn skills for a field outside of the one they are currently employed in,” says Di Charton, Head of Department: Marketing and Senior Lecturer (Marketing and Advertising Communications) at Red & Yellow Creative School of Business.

“I always tell students that being flexible is key to preparing for their future. Even if they are unsure of their career path, taking a course that will be useful across multiple fields will set them up for success.” She continues. 

What to expect

The three programmes that will be available include Advanced Diplomas in Marketing and Advertising Communications, Copywriting, and User-Centered Design. The courses will be delivered online with three contact sessions per week. Each programme also includes eight weeks of intensives, spread across the two years, where students will be required to work collaboratively with peers in other disciplines.

The Marketing and Advertising Communication programme aims to provide students with a knowledge of concepts and processes that give insight into marketplace forces, consumer decision-making, and effective brand positioning while the Copywriting programme combines skills in creative and conceptual strategy with transmedia narration and writing. The User-Centered Design programme emphasises the understanding, implementation, and design of digital products and services. All three programmes also allow students to implement their newfound skills in real-world scenarios, built on the foundation of Red & Yellow’s learning environment where theoretical components are driven home by practical application.

“Our low student-to-lecturer ratio also enables our lecturers to mentor and guide students, both in their studies and in finding their place in the world,” adds Charton. “With these part-time programme offerings, students will develop skills that can come in handy in any job space.”

Applications for the Advanced Diplomas in Marketing and Advertising Communication, Copywriting, and User-Centered Design open on 6 June 2022. 

To find out more about how to apply to the Red & Yellow Creative School of Business, go to https://www.redandyellow.co.za/

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NOTES TO EDITOR: Red & Yellow School of Creative Business.

Red & Yellow Creative School of Business is a CHE-accredited private higher education institution headquartered in Cape Town, South Africa. It is an established cornerstone of the South African marketing, advertising, design and business industries, teaching its students to think creatively and equipping them with the critical commercial and 4IR skills that they need to thrive in a digital world.

Established in 1994, the Red & Yellow Creative School of Business offers degrees, advanced diplomas and certificates in marketing and commerce, digital marketing, user-centred design, graphic design and art direction, copywriting, digital content creation, as well as business and corporate offerings. The school also offers a range of popular online short courses and national certificates, and its highly-regarded corporate training team works with some of Africa’s most well-known companies to deliver innovative, customised programmes focused on 21st-century skills. 

Red & Yellow has deep, longstanding ties with industry and works with leading brands and agencies throughout Africa to ensure its students and alumni are always world-class and work-ready. Its students are regular nominees and winners at local and international awards ceremonies, including the Loeries, Pendorings and D&ADs. 

The school’s alumni include business leaders who have achieved remarkable career success, across the continent and internationally, such as Jason Harrison and Faheem Chaudry of M&C Saatchi Abel; Veli Ngubane at Avatar; Dorcas Onyango at Coca-Cola; and Steph van Niekerk at Grey JHB, ranked as South Africa’s No. 1 Creative Director and No. 1 Copywriter in 2019.

In addition, Red & Yellow is a member of Honoris United Universities, the pan-African private higher education network focused on educating the next generation of African leaders and entrepreneurs with industry-ready skills. 

For more information, please visit www.redandyellow.co.za