Duration:
10 Weeks
Cost:
R13,500
Start date:
15 August 2022
Credit:
In the past, the marketing mix remained fairly predictable and way easier to master than it is now. In just 6-weeks you’ll be able to identify good (and bad) digital marketing strategies, understand the brand’s positioning in a digital environment, discuss and suggest optimisation strategies for new and current campaigns.
6 Weeks
R9,900
25 July 2022
In the past, the marketing mix remained fairly predictable and way easier to master than it is now. In just 6-weeks you’ll be able to identify good (and bad) digital marketing strategies, understand the brand’s positioning in a digital environment, discuss and suggest optimisation strategies for new and current campaigns.
This course is made up of 4 practical modules:
The first week is dedicated to familiarising yourself with the online learning platform (virtual classroom), and meeting the humans that’ll support you. Then in weeks 2 – 6 you’ll delve into the foundational basics of Digital Marketing – the tools, techniques, terminology and tactics, but not the practical implementation. For this, you’ll need to complete our flagship Intermediate Certificate in Digital Marketing.
At the end of this course you’ll:
To qualify you need to meet the following requirements:
An understanding of the marketing discipline, and a grasp of digital marketing in general.
The first week is dedicated to familiarising yourself with the online learning platform (virtual classroom), and meeting the humans that'll support you. Then in weeks 2 - 6 you’ll delve into the foundational basics of Digital Marketing - the tools, techniques, terminology and tactics, but not the practical implementation. For this, you’ll need to complete our flagship Intermediate Certificate in Digital Marketing.
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Degrees, Diplomas, National and Higher Certificates that cater for everyone and the high employability of our graduates have earned us close to 142 awards
Education that combines knowledge and practical skills, providing our 15 392 alumni with traits they can use in all aspects of their lives
87% of our students find employment on graduating due to a combination of experiential learning and know-how.
For 28 years we have had a single minded approach to teach students how to harness a skill that will stand the test of time and the metaverse. That skill is creativity.
Varies per course – average 6-8. For more intense courses (or perfectionists) more like 10.
Yes, 3 or 4 part payment plan depending on the length of the course.
Theory backed by practical exercises to clue you in to industry-necessary tools and practices and prepare you for real industry briefs and contexts
Our content is great and developed in consultation with industry experts
Our Course Coordinators are renowned for being dedicated and working very hard to help you complete the courses and get your certificate
We include personalised feedback on written assessments, which provide guidance and add that extra touch to help you refine your work and prepare you for industry.
The personal touch. There’s a reason why MOOCs/Udemy have dismal completion rates while ours is exceptionally high.
Our Course Coordinators and Facilitators are there to guide, assist and coach you through the course
All our short courses are aligned to relevant SAQA (South African Qualification Authority) unit standards, usually at NQF 5 level
Many of our short courses can be run as accredited, which means you will earn credits when you successfully complete the course and hand in the necessary portfolio of evidence
Completing the portfolio and facilitating your external assessment and moderation is an additional fee on top of the online course fee.
Completing one of our short courses with the accredited option, will award you credits for the unit standards you have completed.
These unit standards are registered with SAQA at the relevant NQF level, which are recognisable internationally