Online learning from an accredited institution

Entrepreneurial Thinking

In partnership with Over The Rainbow, Red & Yellow presents a 10-week online course built to equip you with the knowledge, skills and know-how to transform entrepreneurial thinking and disruptive ideas into sustainable businesses. It’s packed with everything you need to know to get a new business off the ground - whether it’s your first startup or a new initiative with your existing organisation - and will help you become one of the great innovators of the future.

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The skills of tomorrow for today’s start-ups and progressive organisations

This course is built by real entrepreneurs for individuals looking to start their own businesses, start-ups that are looking for the business acumen to scale up, and organisations wanting to arm their teams with radical and innovative ways of thinking. Enrol today to start equipping yourself with an entrepreneurial mindset and hands-on skills made to help you catapult new business ideas into reality.

Learn from top talent

This course is created and taught by real entrepreneurs who have the experience and skills to build businesses.

Become an industry leader

Understand and apply unique business decision making skills that are crucial for transforming your thinking

Think outside the box

This course is ideal for people who want to create and nurture empathy with users, using creative thinking to create new solutions.

Elevate your career

Be recognised with an industry centric Red & Yellow certificate, giving you a blend of theoretical knowledge and hands-on skills.

Red & Yellow courses are made to future-proof your career

Our courses are designed to accelerate opportunities and give a boost to your CV. Top businesses across industries recognise Red & Yellow graduates as having the practical skills and the theoretical background to hit the ground running with confidence and creative flair.

Included in your course:

  • How to understand and apply entrepreneurial mindsets

  • All the steps to build marketplace credibility

  • The knowledge behind why products fail and how to define your customers for success

  • How to finance a startup and build an effective team

  • How to create a business plan as well as a winning pitch deck

Find Out More When You Download the Information Pack

Course curriculum:

Module 01

The Essence of Entrepreneurial & Design Thinking

Module 02

Branding & Marketing

Module 03

Driving Sales Success

Module 04

Strategy & Finance

Module 05

Effective Leadership

Module 06

Business Models, Plans & Exit Strategies

Module 07

Landing a Successful Pitch

Meet your team:

This course was created by, and benefits from, our full-time lecturers’ years of experience in the field – both in lecturing and in industry. They know how to nurture talent and bring out the best in students, resulting in many award-wins over the years.

Lesley Waterkeyn

Over The Rainbow Knowledge Partner

Lesley Waterkeyn

Lesley is the founder of Over The Rainbow, an organisation that offers entrepreneurs the guidance, support and connections they need to build successful and sustainable businesses and create wealth in the global economy.

Lesley is passionate about unlocking the potential of South Africa’s young people. She is the founder and vice-chairman of CWDi, a lifelong learner and active member of the world’s largest peer-to-peer entrepreneurial network, Entrepreneurs’ Organisation (EO). Lesley is also a multiple award-winning entrepreneur.

Carmen Schaefer

Head of Academics

Carmen began her career as a graphic designer in the fast-paced world of advertising. Since then she has been lucky enough to have been involved in the education of South Africa’s most talented young creatives for the past 20 years. She currently leads the academic team at Red & Yellow and is committed to growing Red & Yellow into the most creative business school in the world. She also authors the annual employability report.

“Thank you Team Red & Yellow for the knowledge. It’s only been a few months and I can see a difference in the way I think regarding advertising and marketing in the digital realm.”

Nadine Botes

Ogilvy – Senior Creative Specialist in Retail Marketing and Advertising