Online learning from an accredited institution
Graphic Design Intermediate with Adobe Photoshop Course
For ambitious creatives with a passion for online design.
Advancing your graphic design career starts with building practical skills taught by experts. Red & Yellow’s Graphic Design Intermediate online short course is suited for people with a graphic design background who are looking to tailor their skills for online design. You’ll learn everything from design development for the web, generating content (design & copy) and even create a beautifully designed & functional website.
Photoshop Essentials with a 3-month license
“Red & Yellow definitely stands out among all other creative schools. The Graphic Design online course content was above expectation. The learning platform is convenient and easy to use.”
Claudia Schoonhoven
Graphic Design student
Advance your career with new skills and a Certificate that’ll boost your CV
Focused on graphic design specifically for online use, this 12-week course is for students with some graphic design background who are looking to tailor their design skills for online design. The course covers everything from design development for web, to generating content (design & copy) and culminates with a beautifully designed & functional website.
You’ll build on basic principles and use Adobe Photoshop to bring your lessons to life in a practical way.
What you’ll learn
- Master the design development process for web design
- Learn about UX and why user experience is so important in the design process
- Learn about writing great copy that delivers the correct message in the perfect tone to your target market
- Learn about image quality, resolution, and optimization of images for web use
- Be able to put this knowledge into practice using Adobe Photoshop by designing animated logos, online adverts and posters, branding, and other layouts.
- To create a functioning website
Who should take this course?
- Individuals who have some experience in Graphic Design and want to learn how to create websites and design for online use
- Creatives who want:
- To create additional work for their portfolio
- To have a better understanding of User Experience for web
- To leave the course with a custom brand identity and functioning website
- Small business owners and start-ups who have a conceptual or creative mindset and know they could do it themselves if they had the technical skills and knowledge.
Who should take this course?
- A passion for creativity, a love of design, and an eye for detail.
- A computer would be useful so that you can read the eBook and take full advantage of your 14-week Adobe Illustrator license (included).
- A visual diary for scamping, a scanner (or app on your smartphone), a fineliner, and some colored pencils for sketching and drawing
Red & Yellow courses are made to future-proof your career
Our courses are designed to accelerate opportunities and give a boost to your CV. Top businesses across industries recognise Red & Yellow graduates as having the practical skills and the theoretical background to hit the ground running with confidence and creative flair.
Course curriculum:
The first week is dedicated to orientation
- Install Adobe Photoshop and start working through the Ebook and Tutorials
Design Development For Web
- Takes you step by step through the design development from unpacking a brief to doing research, ideation, and prototyping
- The assignment is a logo for a new business and you will create an animated gif of your logo in Photoshop
User Experience
- Covers the how-to of planning and setting up a sitemap and then developing a wireframe for your website
- The notes cover UX and UI for web design, including basic SEO principles, user flows and calls to action
- The assignment is creating a sitemap and wireframe plan for your website
Image For Web
- Covers images for the web, from what types of images through to choosing great images for your website as well as best practices for file types and image optimization
- Colour theory includes terminology, color for the web, and how to choose and use color effectively in your design
- The assignment covers color games, color palettes, and a promotional online advert for an existing business action
- The assignment is creating a sitemap and wireframe plan for your website
Copy For Web
- Covers writing copy for websites, from home pages to contact pages
- Writing copy that is engaging to your target market and encourages your clients to take action
- The typography section covers type anatomy, theory, and designing with type as well as choosing and combining typefaces to effectively communicate your message in your design
- The assignment includes typography games and skills exercises where you explore typing in Photoshop
- You will also write your copy for your website and design a type-driven online poster with a call to action
Branding For Web
- Covers logo and branding, why it is important to have a great logo and a strong brand
- The notes cover how to choose a name and design an effective logo for your or a client’s company, and how to expand your branding beyond just a logo
- The assignment gets you to conceptualize your own brand identity and logo
- You will present an online guideline
Website Design
- Covers content on web design with notes and videos taking you through a website builder
- It covers the start to finish of setting up your website with YOUR designs from this course
- The assignment will be a complete functioning website, that you can add to as time goes on and you finish new design work
Meet your team:
This course was created by, and benefits from, our full-time lecturers’ years of experience in the field – both in lecturing and in industry. They know how to nurture talent and bring out the best in students, resulting in many award-wins over the years.
About Red & Yellow
Creative thinking is the most important skill. Artificial Intelligence and robots are going to replace some of the jobs we know today.
Red & Yellow is the business school where talented people go to develop the career skills they need to thrive in this digital world.
R&Y unlocks creative thinking to build brilliant careers and organisations using Commercial Logic and Creative Magic.
We are vision-led and values-driven and we are developing the next generation of changemakers, creators and innovators.
We believe creative thinking is the most important skill of the future and it must be supported by uniquely human abilities such as leadership, adaptability and social intelligence.
We are a Creative School of Business that provides you with the commercial logic to grow successful organisations and more importantly the creative magic to set them apart.
We are teaching the great creators, inventors, leaders and entrepreneurs for the 21st Century.
We will be the most creative business school in the world.
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Have you ever visited a website that was confusing, with broken links and long, rambling text? Or have you had a web experience that just worked, where everything was clear, easy, and enjoyable to use? If so, you’ve encountered the extremes of user experience design. Excellent UX can delight and convert customers. Bad UX can lead to lost revenue and a decrease in repeat visitors.
Before users interact with your carefully considered content, your excellent navigation structure and slick search bar, their first impression comes from the look of the website, such as the colours, graphics, and overall design elements. As people are spending more and more time on the web, they are less tolerant of websites that don’t look good or credible. While a website is not an art installation, it is a design project, and the fundamentals of good design apply.
The web is a visual medium, so design is an important part of creating assets that are both engaging and effective. Designers need to keep in mind the technical aspects of design while prioritising the human factor. Digital properties shouldn’t only look beautiful. They need to create a good experience for the visitor and meet business objectives, such as increasing sales, creating brand ambassadors, and encouraging sign-ups, and encouraging sign-ups that ultimately result in conversions.
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