Online learning from an accredited institution
Operational Finance Course
Know what to look for, where to find it, and how to analyze financial data - for more strategic decisions and informed financial discussions.
If you’re a marketing, production, HR or other manager looking to develop an understanding of budgeting and financial strategy, our unique, immersive, and entertaining Operational Finance online short course is made for you. Having a practical grip on finances is a key skill that can be applied across industries, as you’ll be able to interpret, analyze, forecast, and plan important financial data that affects business.
“Thank you Team Red & Yellow for the knowledge. It’s only been a few months and I can see a difference in the way I think regarding advertising and marketing in the digital realm.”
Nadine Botes
Ogilvy – Senior Creative Specialist in Retail Marketing and Advertising
Know what to look for, where to find it, and how to analyse financial data
This unique and creative course unpacks the fundamentals of finance in an easily understandable and concise way over 10 weeks. It addresses one of the most essential management skills in a punchy, online format that helps new (and not-so-new) managers get to grips with critical principles of finance upon which successful businesses, projects, and teams are built.
What you’ll learn
- Understand how to read, interpret, and analyze financial data
- Be able to forecast and ascertain financial health
- Make strategic investment and business decisions
- Understand the procedures and considerations in the budgeting process
- Develop the ability to think critically and ask the right questions
- Know how to avoid cognitive biases that all humans fall prey to
This course is perfect for:
- People who specialize in skillsets other than finance or accounting – HR managers, who often have to do bookkeeping
- Marketing managers, who often have to manage and justify their budgets
- Production managers, who need to contribute to financial strategy
- Junior bookkeepers, who need a strategic overview to help them become senior bookkeepers
- Strategic decision-makers who need to understand finances and financial forecasting
- People who have previously studied finance and accounting, and require a refresher
- New managers who are now in charge of a team that impacts on the bottom line
- People who want to add a financial flair to their CV
Red & Yellow courses are made to future-proof your career
Our courses are designed to accelerate opportunities and give a boost to your CV. Top businesses across industries recognise Red & Yellow graduates as having the practical skills and the theoretical background to hit the ground running with confidence and creative flair.
Course curriculum:
Introduction to Finance
- Looking at numbers in a new way, and default financial terms
- Mitigating against the various cognitive biases that affect the decision-making process
- Introduction to key regulatory standards and bodies
- Basic introduction to financial management
Financial Reports and Statements
- Know which stakeholders rely on financial statements, and why
- Have a high-level understanding of financial reporting principles
- What defines assets, equity, and liabilities…and other financial terms
Interpretation and Analysis
- Read and interpret financial statements
- Understand how to implement a structured financial analysis and the cycles that govern it
- Be able to explore the relevant ratios
- Identify and construct a cash flow statement
- Consider non-financial issues in analysis
Forecasting and Planning
- Know how to determine costs and profits of products and services
- Understand how cost structures impact volumes and break-even
- Gain the ability to budget effectively and realistically
- Grasp the human aspects and limitations behind budgeting
Meet your team:
This course was created by, and benefits from, our full-time lecturers’ years of experience in the field – both in lecturing and in industry. They know how to nurture talent and bring out the best in students, resulting in many award-wins over the years.
About Red & Yellow
Creative thinking is the most important skill. Artificial Intelligence and robots are going to replace some of the jobs we know today.
Red & Yellow is the business school where talented people go to develop the career skills they need to thrive in this digital world.
R&Y unlocks creative thinking to build brilliant careers and organisations using Commercial Logic and Creative Magic.
We are vision-led and values-driven and we are developing the next generation of changemakers, creators and innovators.
We believe creative thinking is the most important skill of the future and it must be supported by uniquely human abilities such as leadership, adaptability and social intelligence.
We are a Creative School of Business that provides you with the commercial logic to grow successful organisations and more importantly the creative magic to set them apart.
We are teaching the great creators, inventors, leaders and entrepreneurs for the 21st Century.
We will be the most creative business school in the world.
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The explosion of digital demands a whole range of new skills for marketing teams and agencies. There is a need for multi-channel creativity that spans platforms and functions, such as SEO and content marketing, UX design, social media marketing, data analytics, augmented reality, production, and ecommerce capabilities.
Effective collaboration is a vital function in a digital ecosystem. To create and deliver meaningful, impactful campaigns, different departments – advertising and marketing, customer service, research and analysis, information technology and operations, finance and governance – will all need to be able to communicate and share ideas and data. In a business environment, every function has a role to play in the digital ecosystem.
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