Online learning from an accredited institution

Operational Finance

Know what to look for, where to find it, and how to analyze financial data - for more strategic decisions and informed financial discussions.

If you’re a marketing, production, HR or other manager looking to develop an understanding of budgeting and financial strategy, our unique, immersive, and entertaining Operational Finance online short course is made for you. Having a practical grip on finances is a key skill that can be applied across industries, as you’ll be able to interpret, analyze, forecast, and plan important financial data that affects business.

“Thank you Team Red & Yellow for the knowledge. It’s only been a few months and I can see a difference in the way I think regarding advertising and marketing in the digital realm.”

Nadine Botes

Ogilvy – Senior Creative Specialist in Retail Marketing and Advertising

Know what to look for, where to find it, and how to analyse financial data

This unique and creative course unpacks the fundamentals of finance in an easily understandable and concise way over 10 weeks. It addresses one of the most essential management skills in a punchy, online format that helps new (and not-so-new) managers get to grips with critical principles of finance upon which successful businesses, projects, and teams are built.

What you’ll learn

  • Understand how to read, interpret, and analyze financial data
  • Be able to forecast and ascertain financial health
  • Make strategic investment and business decisions
  • Understand the procedures and considerations in the budgeting process
  • Develop the ability to think critically and ask the right questions
  • Know how to avoid cognitive biases that all humans fall prey to

This course is perfect for:

  • People who specialize in skillsets other than finance or accounting – HR managers, who often have to do bookkeeping 
  • Marketing managers, who often have to manage and justify their budgets
  • Production managers, who need to contribute to financial strategy
  • Junior bookkeepers, who need a strategic overview to help them become senior bookkeepers
  • Strategic decision-makers who need to understand finances and financial forecasting
  • People who have previously studied finance and accounting, and require a refresher
  • New managers who are now in charge of a team that impacts on the bottom line 
  • People who want to add a financial flair to their CV

This course is built to equip you with future-forward problem-solving skills that are in increasingly higher demand.

You’ll be taught by Service Design experts who understand the value this discipline brings to business.

This course is ideal for people who want to put the customer at the centre of their solution strategy, and innovate processes.

Be recognised with an industry centric Red & Yellow certificate, giving you a blend of theoretical knowledge and hands-on skills.

Red & Yellow courses are made to future-proof your career

Our courses are designed to accelerate opportunities and give a boost to your CV. Top businesses across industries recognise Red & Yellow graduates as having the practical skills and the theoretical background to hit the ground running with confidence and creative flair.

  • A hard-copy of our globally read 7th Edition eMarketing textbook (worth R950)
  •  An industry-sought-after Certificate of Completion from Red & Yellow
  • Original, relevant, and constantly updated content
  • An interactive online learning experience that includes videos, live chat sessions, forum discussions, and more

Our courses are both current and relevant to the South African context.

Applicable, practical assignments:

  •       So that you can apply what you’re learning to your everyday work life, and your specific business challenges.

Discussion Forums and Chat sessions:

  •       Helping you develop your professional network.
  •       Hosted by your coach, lecturer, or subject specialist.
  •       Ideal opportunities to discuss the content and get answers to all your questions.

Personalized feedback:

  •       Tailored to your individual strengths, and opportunities for personal improvement.

A dedicated team:

  • Acting as your “virtual” support crew whose only focus is to help get you over the finish line.

Course curriculum:

Meet your team:

This course was created by, and benefits from, our full-time lecturers’ years of experience in the field – both in lecturing and in industry. They know how to nurture talent and bring out the best in students, resulting in many award-wins over the years.

Carmen Schaefer
Head of Academics

  • 20 years in education
  • Academic Team leader at Red & Yellow
  • Authors the annual employability report
Red & Yellow Creative School of Business

About Red & Yellow

Creative thinking is the most important skill. Artificial Intelligence and robots are going to replace some of the jobs we know today.

Red & Yellow is the business school where talented people go to develop the career skills they need to thrive in this digital world.

Get inspired to study Operational Finance

Get a full course infopack & a digital copy of our world renowned eMarketing Textbook for free

Uncover every aspect of digital marketing – from data analysis, SEO, and performance to content marketing, social media, and customer engagement – with our 7th Edition eMarketing Textbook.

Up-to-date statistics and eye-opening digital marketing case studies

  •         Deep dives into content mastery, advertising wonders, and the future of advertising
  •         Exclusive insights from marketing industry titans

•         A powerful focus on elevating customer experiences and crafting meaningful engagements

Hit the button below to start exploring our latest eMarketing Textbook, and get inspired to kickstart your digital marketing journey.

The explosion of digital demands a whole range of new skills for marketing teams and agencies. There is a need for multi-channel creativity that spans platforms and functions, such as SEO and content marketing, UX design, social media marketing, data analytics, augmented reality, production, and ecommerce capabilities.

Effective collaboration is a vital function in a digital ecosystem. To create and deliver meaningful, impactful campaigns, different departments – advertising and marketing, customer service, research and analysis, information technology and operations, finance and governance – will all need to be able to communicate and share ideas and data. In a business environment, every function has a role to play in the digital ecosystem.

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