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Search Engine Optimisation

COURSE INFORMATION

Nov
11

Starts: 11 November 2019
Registration Closes: 08 November 2019

Duration:
10 weeks

Cost
ZAR 13 500

Get your brand or business to the top of the search results. Learn the tips on how to stand out in an increasingly competitive digital world and how to boost your ranking, traffic and credibility. Get an industry-respected Certificate and new knowledge and skills when you register for our 10-week online course developed with SEO expert and knowledge partner, Stephen Sandmann.

In just 10 short weeks and over 8 modules you’ll learn and consolidate the most important Search Engine Optimisation skills. This course is aimed at anyone who wants to elevate their brand or business by increasing online visibility and online traffic. Add this specialist digital marketing skill to your CV.

This course is perfect for:

  • Marketers who want their brand to get the best ranking on search engines
  • Small business owners who need to get their company to the top of the  list
  • Agency teams who need to get the best results for their clients

Outline

  • You’ll learn what to look out for and the critical elements that contribute to performance, as well as how search engines work and what criteria they use for indexing and ranking content.
  • You’ll also appreciate the pivotal role of content (and keywords), and what tools to use for auditing your site, and how to optimise all the elements for the best outcomes.
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